Hundreds of people were on hand for the United Way of the Big Bend kick off luncheon.
The event took place at the civic center.
The United Way partners with 41 other agencies in the Tallahassee area for emergency services and preventative community outreach including education and health issues.
"Six hundred people is 100 more than last year, actually the biggest kick off we've ever had," said United Way of the Big Bend President Heather Mitchell. "And I think it's a big sign that tells us we're doing what people want us to do and they want to help us get this year kicked off in the right way," she said.
"I am so excited with the response that we've had from the entire community," said United Way of the Big Bend Chair Virginia Glass. "What thrills me most is we have over 100 first time attendees. Once they leave this luncheon and see the good things we're doing, we'll have them hooked for life," she said.
Last year, United Way raised $4-point-5 million dollars in the greater Tallahassee area.
This new campaign has set a goal of raising 4-5-6-7-8-9-0 or $4,567,890.