TALLAHASSEE, FLORIDA –
Does one of Tallahassee’s universities have Florida’s No. 1 fans? The Florida Fan Game, which launched Sept. 2, will decide by pitting Florida A&M and Florida State against four other state universities in a contest highlighting football and tourism.
Head football coaches Joe Taylor and Jimbo Fisher are leading the charge for the Rattlers and the Seminoles, starting with a wave of TV spots and videos that started airing on Sept. 2, national College Colors Day, and will be played during home games.
The contest, hosted by VISIT FLORIDA, aims to tap the energy of football fans, students, alumni and other university supporters and convert it into support for tourism, the Sunshine State’s No. 1 industry and top employer. Fans will play by inviting thousands of friends, relatives and colleagues to visit Florida.
The competing schools are FAMU, FSU, the University of Central Florida, the University of Florida, the University of Miami and the University of South Florida. The school whose fan base sends the most invitations by Dec. 5 wins.
In their TV spots, Joe Taylor and Jimbo Fisher are challenging their teams’ fans to win
by inviting everyone they know to visit Florida. They also want fans to know that supporting tourism grows Florida’s economy and creates job opportunities for Florida graduates.
“This contest will be a win-win for FSU and for Florida tourism,” Fisher said. “By winning the Florida Fan Game, we’ll prove that FSU has the state’s No. 1 fans, and we’ll brighten the economic future for our graduates by bringing more tourism to the beautiful Sunshine State.”
“Like me, loyal fans of the Rattlers are going to play hard to win this game,” Taylor said. “I challenge our fans to invite tourists from across the country, because when we do, they’ll not only learn about Florida but they’ll also learn about our great university here at Florida A&M. I call that a total victory.”
The grand prize for one lucky fan is an 11-day, six-person vacation across Florida, including visits to Gainesville, Miami, Orlando, Tallahassee and Tampa. Fans who play can win other prizes, too, including game tickets and great deals on Florida travel, while helping their university win the title and statewide bragging rights.
Starting Friday, fans will enter the game site at Facebook.com/ShareaLittleSunshine, where they will find Florida travel invitations representing each of the six universities. Fans can customize their invitations and send them to their Facebook friends, adding a point each time on behalf of the selected school. Recipients will get a personalized invitation to come for a getaway or vacation, accompanied by a $25 coupon for Southwest Airlines flights into Florida and links to deals on hotels, restaurants and attractions.
Day to day throughout football season, the online scoreboard will track the number of invitations sent by each school. The highest total on Dec. 5 wins and that school claims the title of “Florida’s No. 1 Fans.”
The Florida Fan Game is an initiative of VISIT FLORIDA’s Share A Little Sunshine program, recruiting Floridians to support state tourism by inviting others to visit the Sunshine State.