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The Politicians are Calling

By: Vanessa Nguyen Email
By: Vanessa Nguyen Email

Marianna, Florida --

Chances are you’ve received one of those automated telephone calls from a political candidate this election season.

What you probably didn’t know is some of those calls probably originated in Marianna, home to one of the largest political marketing agencies in the county and generating almost 8 million campaign calls each day.

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"Hello, we are conducting a one question voter information survey about politics in our area and would like your participation."

Meet the man behind the telephone voice.

"My name is Jerry Dorchuck, D-O-R-C-H-U-C-K period," says Jerry Dorchuck, CEO for Political Marketing International.

Dorchuck and his wife are the brains behind Political Marketing International, which provides consulting services to anyone running for public office.

"We also do those terrible automated calls just love to get at six o'clock at night."

You’ve probably heard some of their work without realizing it.

"Former Mayor Ed Koch, you probably remember my motto, 'how am I doing?'"

"Hello, this is Jennifer Garner, calling with Obama's campaign for CHANGE."

"Hi, this Reverend Al Sharpton..."

"We have the capacity to do about seven and a half to eight million calls a day and that's in a twelve hour period from 9am to 9pm," Dorchuck explains.

That’s roughly 5 to 600,000 calls per hour depending on the length.

"It's very cost-effective, anywhere from three to five cents a call for a 30-second message."

The Dorchucks have been in business since 1997, relocating to Marianna six years ago. This election season, they’re handling about 300 clients in all 50 states and Canada. As it gets closer to Election Day, they will spend about 18 to 20 hours a day in the office, but Dorchuck wants people to remember he’s not responsible for all of the calls you’ll receive.

"We're not doing those calls that you're getting from Rick Scott where you're getting 7-8 calls a day, that's not us doing that so don't send me any nasty emails."

Dorchuck’s clients help create their messages, and then the calls are placed from call center in California, Louisiana, Colorado, and Canada.


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