An Orlando, Florida taco restaurant is cooking up controversy with the latest addition to their menu: lion meat tacos.
It's creating a roar among customers of Taco Fusion, and critics alike.
The dish isn't for the faint of heart when it comes to your taste buds or your budget -- a pound of the meat costs about 220 dollars. So just one taco will set you back about 35 dollars.
Some animal activists say it's exploitation, but the restaurant calls it exotic.
Brad Barnett, Manager, Taco Fusion: "If you don't like it, change the channel, as they would say on the TV show, we, you know, have as much right for everybody to try it as you have as much right to say that you don't like it."
Jeff Kramer, Big Cat Rescue: "Certainly we think this is crossing all boundaries when you're exploiting simply for ego and profit."
Big Cat Rescue says lions aren't endangered, so they aren't protected as well as other animals. They say the exotic meat industry is booming and the USDA still hasn't caught up.
Taco Fusion says they get the lion's meat from major vendors right here in the U.S., a lot of it in Illinois. And as long as it's safe and legal, they'll keep it on the menu.