Scottsdale, AZ (AP) - The Bowl Championship Series is facing
a threat that's greater than any lawmaker or political action
committee pushing for a playoff.
Apathy seems to have set in among many college football fans
toward the sport's marquee games, and bowl officials indicate they
are ready to explore ways to fix it.
The problem really isn't the BCS national title game. Tickets to
Monday's matchup between No. 1 Auburn and No. 2 Oregon are a hot
item. It's the undercard that could use a boost.
Ticket sales for some those games -- the Orange, Sugar, Rose and
Fiesta bowls -- have been sluggish and ratings generally have been
lukewarm for matchups that haven't gotten the casual fan excited.
Sugar Bowl executive director Paul Hoolahan says "we have to
find a way to revitalize the marketplace."
(Copyright 2011 by The Associated Press. All Rights Reserved.)