LEXINGTON, Ky. (WKYT) -- Earlier this week, Chief Mark Barnard said police have increased patrols in parts of Lexington, Kentucky that have seen increased crime.
He also asked the community to take a stand against violence. One of the areas police are focusing on is the Winburn neighborhood. That's where Officer Brandon Muravchick is working hard to build strong relationships.
"I've grown to know the people. I like the people out here, I just love it here," Muravhick said. "I kind of take offense when people say this is a bad part of town."
Working the area for several years as a patrol officer on third shift, he's now taking on a new assignment as the neighborhood officer for a few different communities, including Winburn.
"My job now is totally different then it was on third shift. Third shift, they are calling you when something has happened and unfortunately, a lot of times it is for the bad," he explained. "But now during the day, this is a whole different type of policing involved."
His job now all about building strong relationships.
"Let them know we are not only here to answer the bad calls, we are here to help," he said. "They can trust us."
He's starting those relationships with some of the neighborhood's youngest members, beginning his days at Winburn Middle School.
"I'm not here because this is a bad school. This is a great school with great staff. I am here just to let them know if they need help, I'm here to help," said Muravchick.
While he is only about a month into this new assignment, he said he loves it and a big part of that is because of the time spent at the school.
"It is the little things, like playing basketball with the kids. Those kids know I am here to help," he said.
The relationships formed in school and on the streets is key to helping his fellow officers better protect his neighborhood.
"So they will call us if they need help, or if they know something that will help solve a crime," he said. "A lot of people think all the police could be bad, but we are there to assist and we are just normal people like they are."